Issued: 20 November 2018
If you have any questions or concerns about our use of your personal information, then please contact us using the contact details provided at the bottom of this Privacy Notice.
What personal information do we collect and why?
The personal information that we process broadly falls into the following categories:
- Information that you provide voluntarily
Certain parts of our Website may ask you to provide personal information voluntarily: for example, we may ask you to provide your contact details in order to register an account with us, to subscribe to mailings from us, and/or to submit enquiries to us. The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.
- Information that we collect automatically
When you visit our Website, we may collect certain information automatically from your device. In some countries, including countries in the European Economic Area, this information may be considered personal information under applicable data protection laws.
Specifically, the information we collect automatically may include information like your IP address, device type, unique device identification numbers, browser-type, broad geographic location (e.g. country or city-level location) and other technical information. We may also collect information about how your device has interacted with our Website, including the pages accessed and links clicked.
Collecting this information enables us to better understand the visitors who come to our Website, where they come from, and what content on our Website is of interest to them. We use this information for our internal analytics purposes and to improve the quality and relevance of our Website to our visitors.
- Information needed for carrying out our business activities and/or fulfilling our legal obligations
Certain personal data, such as contact details and addresses, are necessary for the due performance of a contract and/or prior to entering into a contract, for example during negotiations. Personal data can also be necessary for complying with a legal obligation, such as tax legislations and statutory retention periods.
- Order information
When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information.”
How do we use your order information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud;
- And when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
Who do we share your personal information with?
We may disclose your personal information to the following categories of recipients:
- to our group companies, third party services providers and partners if case this is necessary for the due performance of a contract, to comply with a legal obligation, if they provide data processing services to us (for example, to support the delivery of, provide functionality on, or help to enhance the security of our Website), or who otherwise process personal information for purposes that are described in this Privacy Notice or notified to you when we collect your personal information.
- To any competent law enforcement body, regulatory, government agency, court or other third party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, or (iii) to protect your vital interests or those of any other person.
Lawful basis for processing personal information
Our lawful basis for processing the personal information described above will depend on the personal information concerned and the specific context in which we process it.
However, we will normally only process your data (i) where we have your consent to do so, (ii) where we need the personal information to perform a contract with you, (iii) where we need the data to comply with a legal obligation or (iv) where the processing is in our legitimate interests and not overridden by your rights.
We will process your information for the purposes of operating our platform and communicating with you as necessary to provide our services to you and in our legitimate commercial interests, for instance, when responding to your queries, when performing a contract, distributing mailings improving our platform and/or business operations or for the purposes of detecting or preventing illegal activities.
If you have questions about or need further information concerning the lawful basis for processing your personal information, please contact us using the contact details provided under the “How to contact us” heading below.
How do we keep your personal information secure?
We use appropriate technical and organisational measures to protect the personal information that we process. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information.
International data transfers
Your personal information may be transferred to, and processed in, countries other than the country in which you are resident, but these countries are all subject to European Union data protection laws.
Specifically, our Website servers are located in Europe, and our group companies and third-party service providers and partners operate in Europe. This means that when we collect your personal information we may process it in any of these countries.
However, we have taken appropriate safeguards to require that your personal information will remain protected in accordance with this Privacy Notice. These include implementing the contractual clauses for transfers of personal information, which require counterparties/companies to protect personal information they process from in accordance with European Union data protection law.
We retain personal information we process where we have an ongoing lawful basis to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements).
When we have no ongoing lawful basis to process your personal information, we will either delete or anonymise it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information until deletion is possible.
Your data protection rights
You have the following data protection rights:
- If you wish to access, correct, update or request deletion of your personal information, you can do so at any time by contacting
- In addition, you can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information. Again, you can exercise these rights by contacting
- You have the right to opt-out of mailings we send you at any time. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the mailings we send you.
- Similarly, if we process your personal information with your consent, then you can withdraw your consent at any time by notifying
- You have the right to complain to a data protection authority about our processing of your personal information.
For more information, please contact your local data protection authority.
We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws.
The Site is not intended for use by individuals under the age of 18.
Updates to this Privacy Notice
We may update this Privacy Notice from time to time in response to changing legal, technical or business developments. When we update our Privacy Notice, we will take appropriate measures to inform you, consistent with the significance of the changes we make. We will obtain your consent to any material Privacy Notice changes if and where this is required by applicable data protection laws.
You can see when this Privacy Notice was last updated by checking the “last updated” date displayed at the top of this Privacy Notice.
How to contact us
If you have any questions or concerns about our processing of your personal information, please contact us using the following details:
BayWa Agri Supply & Trade BV | Boompjes 40 | 3011 XB Rotterdam | The Netherlands
Chamber of Commerce / KVK 56121172 | VAT/ BTW # 851981203.B.01